Press
Biography, project sources and interview topics for journalists, podcast producers and event organizers covering my work. Use the bios below and contact me for project-specific questions or an interview.
Quick facts
- Name: Serdar Dilshad; also known as Sardar Bircini / sardarbircini
- Role: AI Engineer, Software Engineer & Motion Graphic Designer
- Based in: Duhok, Kurdistan Region
- Languages: English, Arabic, Kurdish
- Work: AI engineering, custom ERP and software, Claude MCP and ChatGPT integrations, customer and marketing automation, motion graphics
- Public products: MotelSystem (tourism.krd), SalonSystem (krd.beauty), DentalSystem (smile.krd)
- Owner-reported scale as of 2026-08-10: 17 production systems serving 29 businesses
- Website: https://serdardilshad.dev
Brand assets
A high-resolution headshot and logo files are available on request.
- Headshot: /serdar-dilshad.jpg (1200 × 1200)
- Photo license: free to use with the credit “Serdar Dilshad”. For any other use, contact me.
- Open Graph card: /og.svg
- Brand colors: #15100a (ink), #bd8a26 (brass), #f5efe2 (sand)
Project sources & public profile
These are primary sources: products I build and a profile I maintain. For project details, use the linked case studies alongside the public product sites. For private client work, discuss a relevant walkthrough during scoping.
My product
MotelSystem — tourism.krdPublic site for Serdar's hotel platform. Read the case study for his documented role, implementation and reported results.
Read the case study →My product
SalonSystem — krd.beautyPublic site for Serdar's salon and beauty business platform, with a separate case study describing the build.
Read the case study →My product
DentalSystem — smile.krdPublic site for Serdar's dental clinic platform. Its case study covers clinical workflows, POS and Kurdish localization.
Read the case study →My public profile
Serdar Dilshad — GitHub / sardarbirciniSerdar's own public engineering profile. The displayed name, Duhok location and website link match this site's identity.
Bio variations
Pick the length that fits your medium. Use freely.
One-line
Serdar Dilshad is an AI engineer, software engineer and motion graphic designer in Duhok, building business systems and automation for Kurdistan.
One-paragraph
Serdar Dilshad, also known as Sardar Bircini, is an AI engineer, software engineer and motion graphic designer based in Duhok, Kurdistan. His public products include MotelSystem for hotels, SalonSystem for beauty businesses and DentalSystem for clinics. He has worked with businesses, companies and agencies. He offers custom ERP, Kurdish AI assistants, Claude MCP and supported ChatGPT integrations, customer-service and marketing automation, branded animation and product explainer videos. His case studies describe the role, implementation and reported results of individual projects.
Extended bio
Serdar Dilshad works from Duhok in the Kurdistan Region, building systems around local business workflows, Kurdish language, right-to-left interfaces and IQD/USD operations. His published work includes a hotel platform at tourism.krd, a salon platform at krd.beauty and a dental clinic platform at smile.krd. Their case studies explain the implementation and his role; public product pages provide another way to inspect the offering. His services also cover complex custom ERP, AI agents, Claude MCP servers, supported ChatGPT apps and integrations, customer replies, Meta and TikTok marketing workflows, and motion graphics for products and campaigns. Each engagement is scoped around the client's workflow, access permissions, deliverables and operating costs. He publishes project write-ups and practical AI and software articles at https://serdardilshad.dev.
Topics I can speak on
- AI engineering and practical automation for businesses in Kurdistan
- Connecting ERP, customer service and marketing with clear permissions and human approval
- Claude MCP and supported ChatGPT integrations for business workflows
- Kurdish AI and multilingual software: Bahdini and Sorani as separate language targets
- Hotel, salon and clinic platforms: lessons from building and operating products
- Motion graphics, product explainers and creative workflows for social campaigns
- Evaluating AI costs, quality and whether a workflow needs AI
- Building a software business from Duhok
Built and run by Serdar Dilshad.
You don’t need to know the technical terms. Tell me what you want to make possible, or what isn’t working today.